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Creative Campaign
Rewriting your B2B Landing Page and Campaign for a SaaS Asset Tracking Tool: 1. From Buried Treasure to Profitable Pipeline: My...
RD
Jan 30, 20241 min read


Digital Marketing: SaaS for B2B
In 2023, I spearheaded a comprehensive revamp of our website's landing pages! My mission? To ensure they seamlessly mirrored the...
RD
Jan 30, 20241 min read


Branding & Logo Redesign: SaaS Platform for B2B
Leveraging my expertise in marketing and communications, I played a pivotal role in Requis' 2022 rebrand. The executive team sought to...
RD
Jan 30, 20241 min read
Press Releases: Non-Profit Organization
From Social Strategist to Fundraising Dynamo: Shaping YPE Houston's Success For 10 years, I served as the PR/Communications Director for...
RD
Jun 1, 20211 min read


Creative Design: SMB, SaaS, Non-Profit & For-Profit
My social media graphics capture attention and drive engagement. See how I've used data visuals to elevate articles, boost awareness and...
RD
May 27, 20211 min read


Technical Writing: Diversified Media and Information Company
Beyond Content: Crafting the Conference Canvas At PennWell, I wasn't just a Sr. Technology Editor for Offshore magazine; I was also a...
RD
May 6, 20211 min read


Video Production: SMB
Spearheading Gass Automotive's Digital Voyage: Building a compelling digital presence wasn't just a task but an adventure. And at the...
RD
Apr 27, 20211 min read


Branding & Logo Redesign: SMB
Gass Automotive: Hitting the Gas on Digital Transformation Imagine screeching tires, gleaming chrome, and the exhilaration of the open...
RD
Apr 27, 20211 min read


Vlogs
Pioneering Vlogs at Rigzone: From Startup to Multi-Million Dollar Giant In 2008, I pioneered the use of vlogs at Rigzone, a small energy...
RD
Mar 5, 20211 min read


Writing Sample: Online Article
My career ignited in the energy capital, crafting words that captured the pulse of the oil and gas revolution. My SEO-savvy articles...
RD
Mar 5, 20211 min read


Project Management: Editor to Digital Growth Engine
From Editor to Digital Growth Engine: My Transformation at BIC Alliance My journey at BIC Alliance started as an editor, but it quickly...
RD
Feb 25, 20211 min read


Writing Samples: Rigzone
From Niche Bard to Content Powerhouse: My writing journey unfolds within the extraordinary growth story of a small enterprise that...
RD
Feb 25, 20211 min read


Traditional Marketing: Non-Profit Organization
From Chapter Champion to Digital Trailblazer: I wasn't just a marketer for the Houston Chapter of the Women's Energy Network; I was a...
RD
Feb 25, 20211 min read
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